My Ambitionz az a Writer.
South Central Los Angeles artist PettyPetty is back with another visual from his impressive collaborative project ‘AlPetty’ with producer Mike Almighty. “Ease” is the third visual from the project and was shot by Vital Mindz productions. Petty flexes in a…
Pacman Da Gunman has dropped the forth set of visuals from his highly critiqued album, Esta Loca Vida Mia. The video for “Circumstances” takes you on a journey with Pacman to his South Central neighborhood to help listeners visualize the conditions Pac grew up in. Like…
During a recent trip to Los Angeles, Vallejo’s very own Nef The Pharaoh sat with Rosecrans Vic to talk about his new album ‘HereYee HereYee’, keeping the legacy of hyphy alive, working with Hit-Boy, being independent, his current relationship with…
PettyPetty is a 26 year old Los Angeles artist on the brink of stardom. The Crenshaw District native has remained a constant force since he debuted in 2015 then caught fire with songs like “Strapped” featuring Drakeo The Ruler followed by…
Compton’s YS shows you the pain with his new visual for “In My Eyes”. Continuing with his prolific progression, the Compton emcee pours his ice cold heart out over the cool, melodic Trademark production. Although YS jumpstarted his career with…
For our 5th edition of Mad LAtely’s digital magazine, we chose Bravo The Bagchaser. The 19 year old rapper has been handcuffed by trouble with the law, but it fortunately has not slowed down his progress as an artist. With…
Joey Fatts sat down with Rosecrans Vic for an extremely honest conversation about life in 2020, his business acumen with Cutthroat Clothing, staying consistent and releasing 3 projects in a year span, losing his friend Austin The Pacman, what’s next…
M-16 TheGreat is a model of consistency. After releasing his viral “2005” video last month, the Southern California lyricist is following up with a brand new visual titled “Move Silent Blow Loud”. This is the title track to the rapper’s…
Los Angeles’ very own Dreaded Cas is recognized and respected for her scintillating bars, and fiery flow, however, today she brings us an entirely different vibe. Cas new single is aptly titled “Tina’s Vibe”, this is the type of song…
As the temperature in Los Angeles continues to steadily decrease, Saviii 3rd continues to raise his intensity and release crisp visuals with piercing lyrics. Today, he unleashes the visual for his new single “Rah Rah” produced by Dave-O, directed by…
The 18 year old San Bernardino-born rapper, KingMostWanted has released the accompanying video for his single, “Chinese Letters” feat. KayDaBandit. Originally appearing on his recently released EP, Freshman Year, the track sees KingMostWanted and KayDaBandit exchanging witty bars as they bounce back and forth over JBoogin‘s catchy production. The…
After having shook the TikTok world by storm with his new single “Lets Link,” social media sensation WhoHeem has released the official remix to the viral hit, featuring none other than Tyga and Lil Mosey. A few days ago, the Inland Empire rapper took to…
Following the release of his visuals for “Ambient Lights,“ Pacman Da Gunman has dropped the third visuals from his highly critiqued album, Esta Loca Vida Mia. The video “You Know How That Go”featuring Oakland’s own Rayven Justice was once again shot and directed by Norberto Garcia of Ample Creative. The…
Richard Smith is a 25 year old artist from Long Beach, California who is affectionately known as Tauvaa. The story behind “Meauli Boy” is the tale of a half Black, half Samoan male growing up in a city where division amongst…
Rising Houston star D Flowers continues to make fans happy with the release of his newest single “Gang Shit.” Produced by DJ XO, the track offers both fans, and haters, a glimpse into the notoriety and respect D Flowers has attained in the streets. The menacing track…
Rassy Bugatti is a joint. Unfortunately, he’s also currently sitting in the joint, fighting a case which could have him serving football numbers behind bars. On the bright side however, the Stinc Team co-founder is putting out some of the…
Yesterday, KingMostWanted shared with fans his new EP, Freshman Year. Rappers Quin NFN and AzChike appear as only two guest appearances on this project with CA counterpart AzChike making a presence on two different songs. Production on the Freshman Year EP largely comes from longtime collaborator and label mate MCM Raymond, having produced…