Richie Bux is a multi-skilled rapper from Las Vegas, Nevada by way of Indianapolis, Indiana who has been bubbling on the West-Coast scene for some years. The talented rapper is finally connecting with a larger audience meanwhile keeping his cult-like fanbase in tact. Frequently placed on Apple Music’s most popular editorial playlists, his music continues to improve with every bar, his flow more streamlined with every breath. Lyrical Lemonade stated Richie “continues to build and galvanize listeners” in a 2019 article. In 2021, Richie continues to release captivating content with relatable themes. Earlier this year Richie released his ‘Early Infamy 3’ project which featured Chicago hitmaker Valee, LA staple Robtwo as well as his Chances Make Bosses label-mates Chuck Brilliant and Silent 313.
Today, Richie releases “Kiesha” a play on Moneybagg Yo’s hit record “Wockesha” where he states “I can’t call it Kiesha that’s my momma’s name”. The visual displays Richie double-cupped up as he poses in front of a grape colored background while sipping his favorite drink. Throughout the video Richie eyes a horse, until he ultimately gets back on the horse with the confidence of a Texas Ranger, which may or may not be a euphemism for temptation when you’re trying to kick a bad habit. Nevertheless Richie is taking us on this ride with him.